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Dimensional Signs can add value to your company's image

Posted by Gary Baron on Fri, Jan 20, 2012 @ 01:11 PM

When you’re trying to get your company sign to really stand out and make an impact what are your options? Plain signs just blend in to the sameness and don't reach out and touch your customer. Using a sign that’s too tall can be confusing; some passers-by could even miss the sign altogether. A sign with a striking image is nice but if people are too caught up with the picture they could miss your sign.

One exciting option you should consider is dimensional signage. Dimensional signage are signs with a background and a foreground; sometimes with just elevated letterings; sometimes with a whole open layout. Dimensional signs add that three-dimensional bit of pop your businesses sign is lacking.

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Topics: dimensional sign, architectural signage, lobby signs, lobby sign, office signs

Understanding ADA - Americans With Disabilities Act signage

Posted by Gary Baron on Thu, Sep 22, 2011 @ 02:32 PM

Although ADA signs are required by law, they are no longer required to have a standardized, uniformed appearance.  The font style, color, shape and the material the sign is created on can all be customized.  Before modificati on can begin, understand and follow the requirements.

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Topics: architectural signage, ada, office signs, indoor signs, Americans With Disabilities Act signage

My company logo usage...can it improve my visibility?

Posted by Gary Baron on Mon, Aug 8, 2011 @ 09:46 AM

I know there are numerous companies out there that are wondering if company logo usage can improve their visibility.

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Topics: dimensional sign, architectural signage, vehicle wraps, branding, outdoor signage, office signs, billboard on wheels, wayfinding signs

Can branding standards move your businesses' bottom line...

Posted by Gary Baron on Fri, Aug 5, 2011 @ 10:11 AM

I’m sure there are some business people who have come across the word branding standards in their business careers, and I’m equally sure there are even more out there who have no idea what it is.

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Topics: architectural signage, lobby signs, vehicle graphics, branding, outdoor signage, outdoor signs, carved signs, office signs, wayfinding signs

A sign that you maybe losing money is your lobby directory…

Posted by Gary Baron on Wed, Aug 3, 2011 @ 02:37 PM

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Topics: dimensional letters, architectural signage, lobby signs, directory, office signs

Finding your business is like looking for a needle in a haystack...

Posted by Gary Baron on Wed, Jul 27, 2011 @ 10:48 AM

Trying to find a business is sometimes like looking for a needle in a haystack. On any given street, there could be 20 restaurants. How can an individual restaurant owner make his or her establishment stand out above all others? Passing motorists only have a few seconds to make a decision about where they will choose to stop and eat, and that decision is made with their eyes. Therefore, the one thing that will make the restaurant of choice stand out is an outstanding sign.

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Topics: dimensional sign, dimensional letters, architectural signage, vehicle graphics, vehicle wraps, outdoor signage, outdoor signs, office signs

Free Evaluation of Your Wayfinding Signage

Posted by Gary Baron on Fri, Jul 22, 2011 @ 02:21 PM

Do directory signs point to better customer service?  Good question.    If anyone answers no to it, they are dead wrong!

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Topics: architectural signage, lobby signs, directory, wayfinding systems, office signs, indoor signs, wayfinding signs

Lobby Signage...says a lot about your company

Posted by Gary Baron on Mon, Jul 18, 2011 @ 09:23 AM

What does your company’s lobby signage say about it? Does it capture the image of your brand; does it coordinate with the look and feel of the building? Lobby signage, when used correctly, adds value to your business, increasing traffic and new clients for your organization. When used incorrectly, it can detract not only from your brand, but can steer customers in the wrong direction.

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Topics: architectural signage, lobby signs, office signs, indoor signs

Carved signs...take a look under the paint before you purchase one...

Posted by Gary Baron on Mon, Jun 13, 2011 @ 04:15 PM

 The Sign Center has put together a 2 page tip sheet on how to make sure you are getting a good carved sign. This tip sheet uses industry and our own experience to explain how to get the best out of your carved signs or sign company. 

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Topics: architectural signage, office signs, posts and finials, carved signs with gilding and digital graphics

What makes a good sign?

Posted by Gary Baron on Tue, May 24, 2011 @ 04:24 PM

The Sign Center has put together a tip sheet on how to make sure you are getting a good sign, a sign that will attract clients and reinsure your existing clients that you are the company they want to work with. The Sign Center's CCCKIS model explains how to get the best out of your signs for your company.

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Topics: dimensional sign, dimensional letters, architectural signage, lobby signs, office signs, indoor signs, carved signs with gilding and digital graphics

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