Our Blog - A look into our world

Police need a branding program too

Posted by Gary Baron on Fri, Jun 7, 2013 @ 12:18 PM

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics, police car graphics

New vehicle keeps same vehicle graphics program with a twist

Posted by Gary Baron on Tue, Apr 24, 2012 @ 08:37 AM

You are firmly aware of the psychological impact that branding, vehicle graphics, vehicle wraps have on your potential and existing customers.  You have fitted striking images and symbols to your current business vehicles which have resulted in the effective branding of your business.  When your customers take a glance at the branding, vehicle graphics, vehicle wraps fitted to your current business vehicles, they are instantly reminded of the top-notch goods or services you provide. 

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics

Custom Vehicle Graphics - what can affect the price you pay

Posted by Gary Baron on Tue, Mar 27, 2012 @ 10:06 AM

Custom vehicle graphics are a great form of advertising for business owners who wish to set their fleet vehicles apart from the competition. The graphics serve as mobile marketing which spreads their company's name around the town. Custom vehicle graphics can also set a consumer's vehicle apart from the stock on the dealer’s lot using a design which complements your interests and lifestyle. The price of custom vehicle graphics is dependent on a number of factors.

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics

Custom Police Car Graphics are as important as uniforms

Posted by Gary Baron on Fri, Feb 24, 2012 @ 11:34 AM

Police car graphics are an important item that must be on all police cars. Often times car graphics will include the city or country of the police jurisdiction, it may include the rank as in the case of a sheriff, and it should include the unit’s number.

Police car graphics are essential for many reasons.

For one, police car graphics provide another method of identification. The graphics must contain whether the police are part of a county, state or municipality. Further, each car must have an identification number. This ensures both the cops inside of the car’s safety as well as provides a way to identify which police are at the scene of a crime. By having that identification number, it’s another way to verify a crime report or identify a police car should one go missing.

Two, it provides the public a chance to identify police. While a siren, uniform and badge are extremely important, police car graphics provide another way for the public to locate an officer. This is especially the case if an emergency arises, as time is precious and in some cases, people may see the cop car’s graphics before they see the siren.

Lastly, it allows the community to know which cops to call in case of an emergency. By providing the proper car graphics, it shows what community or city the cop enforces the law. This becomes pivotal to residents who may not live within city limits. By knowing which cop cars regularly patrol the area, it provides them with whom to contact in case of an emergency.

Ultimately, police car graphics are essential components for each police car. They must show which jurisdiction they cover, a unit number and may include the rank of its hosts. By properly placing graphics on police cars it is another way the public can identify a car, it can ensure a cop’s safety in the event their car goes missing and it is another way residents can know which cops to call in case of an emergency.

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics

Fleet Graphics and Vehicle Wraps extend your marketing dollars

Posted by Gary Baron on Fri, Jan 20, 2012 @ 02:26 PM

In the increasingly cluttered and overburdened public ad space that we live in, it is more and more difficult to get a message through to a target audience without having the attention span of your customer yanked in a thousand different directions.

There is definitely a margin of decreasing returns when it comes to most marketing techniques. And there is definitely an increasing need to stretch every dollar to its last penny. But there is one tried and true method which is somehow still underused - fleet graphics.

Fleet graphics have the most bang for the buck of any advertising technique on the market today. Putting your message on a fleet of cars rather than in a stationary place that can easily be ignored has many advantages.

- Your marketing message will be a moving testament to your business, taking the message to your target audience instead of waiting on them to come to you
- You receive an instant return on investment through the fact that you do not have recurring advertising costs other than gas
- You are advertising your business at all times, rather than waiting on your appropriated "time slot"
- Routes can be changed as necessary to engage the target market

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics, branding

Do Police Cars Need Graphics?

Posted by Gary Baron on Wed, Nov 30, 2011 @ 04:49 PM

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics

Emergency Vehicle Identification...vehicle graphics

Posted by Gary Baron on Sat, Sep 4, 2010 @ 09:30 AM

We do vehicle graphics for municipality vehicles, police cars, DARE cars, water treatment vehicles, dump trucks, and we now have done our first fire truck.

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Topics: vehicle graphics, vehicle wraps, police vehicle graphics

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