Our Blog - A look into our world

Many companies are implementing one of the fastest growing promotional marketing strategies: event marketing. In almost every neighborhood, event marketing can be seen each day. For example, from a logo wrapped, flashy vehicle, businesses may hand out free food samples. Or, people can test out the latest video games from huge trucks with branding all over them. With event marketing vehicle wraps in North Jersey, you can make the most of your marketing campaigns.

Is your car’s paint job starting to show its age? Or, are you unhappy with the manufacturer’s paint job that came with the vehicle? Or, maybe, you are a business owner and want to promote your business with your fleet, but are not sure of the best way to go about it. Whatever your reason, if you are changing the appearance of your car, you are faced with the decision of going with car wraps vs. custom paint jobs. This entry will help you determine which is best for you.

Business owners have used vehicle lettering since the horse and buggy days when they would paint the name of their company on the sides of their carriages. Hand painting continued to be the method of choice as motor vehicles came along. However, with the wide use of vinyl in the signage industry, vinyl lettering and vehicle wraps have become the most popular way to advertise.

Whether you are marketing directly to customers or to businesses, you are not connecting with potential clientele if you do not identify your corporate brand on your fleet of box trailers as they roll down the highway. You build memorability and consistency for your brand with trailer graphics. North Jersey’s The Sign Center is your one stop shop for getting graphics work down.

These days, if you want to succeed in business, you need to make your services extremely convenient for your customers. Consequently, more and more companies are offering delivery or are willing to come to homes or businesses to provide assistance. You would expect these service and delivery vehicles to advertise which companies they are with. However, we have found this is not always the case.

When it comes to vinyl, there are few manufacturers that can compare to 3M’s quality. 3M is known throughout the world for specifically manufacturing vinyl for use on cars. Since The Sign Center uses 3M vehicle wraps for North Jersey, you can expect your wrap to fit perfectly, last longer, and look great! Best of all, 3M provides many options to choose from. Read on to learn more!

Whenever customers come to us looking for vehicle wraps, we always go over the many different options available to them. After going over the different types of wraps, we almost always get the same question: “What are matte black vinyl car wraps?” We are going to use today’s blog post to go over what matte black vinyl is and how you can best use it on your automobile.

Wayfinding signs have been an important part of helping humans get around ever since Ancient Rome. These days, there is an entire field devoted to helping people get from point A to point B. It is called environmental graphic design, or “wayfinding.” Recently, the podcast 99% Invisible tackled how wayfinding is used in both overt and covert ways to help people find their way around airports.

Vehicle wraps are the hottest products in the signage industry these days. Just about every business that has vehicles on the road during the day has vinyl graphics or wraps. But, how are vehicle wraps designed and installed? And, are they right for your business? This blog entry will unwrap the mystery surrounding these effective advertising tools and answer the question, “What is the vehicle wrap process?”

When it comes to custom business signs made to order for local companies, we at The Sign Center are constantly getting questions. We have compiled four of the most common business signage questions and their answers here to help you with your buying decisions. This is a must read before you get your custom signs in North Jersey.