We recently had the opportunity to return to the Township of Springfield. Previously, we had worked with the Roth D'Aquanni law firm on interior dimensional letters and engraved signs. Now we returned to work with Local Realty, which opened an office and needed a new sign face in Springfield, NJ.
Sign Face Construction that Introduces a Business to the Community
For this project, we began with a polycarbonate sheet that we cut into the needed shape to fit the existing frame. Meanwhile, our graphic artist designed and printed the facing. It is a laminated digital print that identifies the business and its logo, provides contact information, and allows for connection via the internet. Now, the company catches the attention of passersby and establishes ways to connect even after hours.
Opening a New Office? Having a Building Sign Serves Several Important Purposes!
The primary function of commercial signs is visibility and branding. A building sign helps this real estate office stand out and increases visibility. It acts as a landmark, making locating the office more accessible for potential customers and passersby. A well-designed and prominently displayed sign can contribute to brand recognition and create a lasting impression, even on those who might not need the company's services at this time.
Secondly, it significantly boosts a company's professionalism and credibility. Professionally designed, produced, and installed building signs give an office a professional and established appearance. It conveys a sense of permanence, reliability, and trustworthiness to customers. By prominently displaying your company name and logo, you show credibility and professionalism in the eyes of potential customers.
A Building Sign Acts as a Form of Advertising and Marketing for Any Office
A case in point is our project for Summit Health, which requested an aluminum pan face sign to place above the entrance door. Signage is a constant promotional tool, even when your office is closed. People passing by see your sign, take note of your office location, and potentially contact you in the future for services. It can help generate leads and attract new clients.
Moreover, a sign is a surefire differentiation from competitors. In a competitive real estate market, having a building sign helps our client stand out from other offices in the area. It creates a unique identity and distinguishes the business from competitors. A well-designed sign conveys the brand's personality and creates a positive impression, potentially drawing clients to choose the client's services over others. We can do the same for your office, regardless of your niche.
Create a Local Presence and Community Awareness
A new sign face in Springfield, NJ, now contributes to the real estate office's local presence and community awareness. For your office, it establishes your physical presence in the area and makes you more recognizable to residents. This can be particularly valuable for generating referrals, and word-of-mouth recommendations as community members become familiar with your office location and associate it with your business.
Call our team today to request a quote on your next building sign or new sign face!
