There are tens of thousands of car dealerships in this country. And every day, the dealerships that are not able to keep up with the competition are forced to close their doors, and new ones run by brilliant entrepreneurs are taking their place. In such a competitive marketplace, dealership owners need to pull out all the stops to stay in business. Brown Daub Kia recognized this, and they decided to promote their business by calling The Sign Center for custom promotional vehicle graphics for Easton PA.
Information about Brown Daub Kia
Brown Daub Kia has been helping customers from their lot on William Penn Highway for many years now. They are known for being “For the People.” In other words, they seek to provide car buyers with vehicles they want at an affordable price using honest tactics. They sell both new and pre-owned cars. They also service Kias. Plus, Brown Daub has created a “Buyer’s Bill of Rights” which they require their salesmen to respect.
When a car dealership that does so much for the community came to us for help with a promotion they wanted to do, we were more than happy to take the job. Brown Daub wanted to attract customers using a promotional device. They tasked us with creating a NASCAR vehicle out of a Kia using vehicle graphics.
After listening to their vision, we went to work on the design. On the sides of the car, we had images of the president and owners wearing driving suits. Their mascot is a tiger, so we put the tiger on the hood. We used 3M Control Tac vinyl with laminate. After we expertly installed the dealership vehicle graphics, they featured the car outside their business and even used it in one of their commercials. Overall, the client said we exceeded their expectations.
Graphics for Your Business
Do you own a dealership? Have you noticed your sales are stagnating? Is it getting harder and harder for you to cover your overhead? If you answered yes to any of these questions, then you should consider ramping up your advertising efforts with promotional vehicle graphics in Easton PA.
Every square inch of the fleet of vehicles you have for sale represents an opportunity to advertise. For cars you are hoping to sell, you can use vehicle magnets to share the pertinent information about the vehicles. For company vehicles, you can use more permanent wraps with eye-catching graphics.
Any graphics, wraps, decals, magnets, or other advertising medium you put on your cars should also have an eye toward building your brand. This means keeping the colors consistent with your company colors, including a logo, and using the same typeface as your other marketing materials. In the end, you want your company to be instantly recognizable with any of these. For example, Brown Daub is known for their “For the People” logo.
If you would like to give your company just the shot in the arm it needs, contact The Sign Center for a free vehicle graphic consultation.