The team at The Sign Center routinely works with business owners who are looking for the most effective signs they can feature on their properties. However, no one solution serves every client. Instead, customization of the exterior signs for businesses in North Jersey is a critical aspect of developing a brand identity and turning passersby into interested shoppers. What are your options?
Raceway-Mounted Channel Letters Bring Illuminated Signage to Any Façade
It is a common misconception that you can only have channel letters if our technicians can reach the style elements from behind the façade. This is only the case if you want a flush mount. However, we recommend the raceway if there is no access, but you still like the wayfinding, marketing, and branding aspect of a well-designed channel letter sign.
It is a slim box that mounts to the building and contains all the electrical components. Best of all, we mount the letters to its front, which allows us to service the individual pieces from the outside, too. Some clients prefer the raceway construction because it emphasizes the 3D aspect of the individual letters.
Pylon Pole Signs Draw Attention from Motorists
These signs are installed on your property. However, they are typically somewhat removed from the actual building. Therefore, they give you another opportunity to showcase the corporate persona. Whereas the building sign advertises to the customer who is coming up on the property, the pylon pole sign targets those to the right or left of the location. Choose from three-dimensional letters or illuminated elements to highlight the details.
3D Letter Logo Building Signs Add Chic to Any Façade
Three-dimensional logos look attractive. We can manufacture them using acrylic, metal, or a composite product. As a result, they emphasize your font and color play. However, they do not include illumination. Of course, when your logo presentation is already well known in the area, you can do perfectly fine with façade-mounted illumination. Consider featuring a similar display on a monument or pylon sign.
3D Letter Building Signs Focus Attention on the Corporate Persona
You might do very well with three-dimensional letters when you want to emphasize the company’s name rather than the logo presentation or even a brand message. In this case, you can focus your attention on creating a display that stands out from the color of the façade. Therefore, even if your brand color is not white, you could use it when you have a brick façade. The color contrast is an excellent opportunity to attract eyeballs to your information.
HDU Carved Signs Bring Old-World Artistry to a Building’s Front
When selecting exterior signs for businesses in North Jersey, consider the design of high-density urethane (HDU). It is a 3D product that allows customization with background textures, raised style elements, and color combinations in mind. Carved signage has a handcrafted ambiance that could perfectly underscore your brand message. Not surprisingly, they are popular with restaurants, bars, and boutiques.
The Sign Center serves the business communities across North Jersey, including Bernardsville, Chatham, and New Providence. Call us today at 908-464-1700 to find out more about your options.
