Doing business at 50 Industrial Road, The Liberty Group meets its customers’ moving, storage, maintenance, and document shredding needs. After recently celebrating its 100 years in the field, the company’s management team connected with our sign shop to buy new 3D letter building signs and van graphics in Berkeley Heights, NJ.
Formed Letters and High-Quality Vinyl Graphics Present a Strong Brand Appeal
Three-dimensional letters are among the most popular building signs that companies buy. They are ideally suited for presenting a brand focus that consists of a specialized font and color combination. In the case of The Liberty Group, the color play features black and blue tones that help the details of the corporate persona stand out.
Since the wall to which we mounted the formed letters consists of bricks, our installers determined that stud mounts would be the best option for putting them up. You will now notice that the individual style elements look flush-mounted to the wall even as there are some slight height differences in the substrate. We added a secondary formed letter display of the corporate name on a smooth part of a wall featuring a different direction.
For the vehicle graphics, our team focused on the corporate logo and name. By placing them side by side, they boost brand awareness. Moreover, our graphic artist moved the services menu, which is part of one of the building signs, to the side of the van. It allows for the placement of a date showcasing the business’ longevity. Contact information rounds out the eye-grabbing graphic design.
Boosting the Visibility of the Company’s Brand
The Liberty Group has found creative ways to highlight its brand message. Did you notice the elements?
- Services menu on the façade.
- “Since 1920” on the vehicle graphics setup.
- Repetition of the services menu on the van graphics.
These brand messages clearly communicate the company’s longevity in its niche, its expertise, its ability to grow within the field, and its commitment to stationary and mobile marketing. Are you doing something similar?
Invest in Smart, Brand-Focused 3D Letter Building Signs and Van Graphics in Berkeley Heights, NJ
How would you rate your brand presentation? Does your building sign underscore what differentiates your firm from the competition? Does your vehicle wrap or graphics setup support your understanding that you can meet the customer’s needs? If you are unsure whether your current displays appeal to a contemporary demographic, we would like to help.
Our sign shop routinely works with members of the business community looking for ways to increase brand awareness among consumers. We can assist you with building signs, window graphics, lobby signage, interior markers, and vehicle graphics. Our team customizes the approach we take to meeting your goals.
We can work with you if you have colors and fonts selected. That said, we can also assist with the development of a corporate persona from scratch. By the way, if you are rebranding, we gladly show you how some minor changes could make a significant difference. Call us today!
